Values

This is what is important to me in my work:

  • In my eyes, function focuses on solving a problem or fulfilling a need, no matter how small, mundane, or cosmetic. Throughout its iterations it will take many forms as it is edited, but every change will prioritize function. Establishing a desired function of a space or object is deeply important to the integrity of the project, as it appeals to the more physical needs of a user.

  • Intimacy is the less structured sister of function. It appeals to the psychological needs and emotions of the user. The goal is to evoke the feeling of comfort without question. When intimacy and function work in harmony, you get familiarity, but the kind that isn’t obvious, it’s more of a gut feeling.

  • While originality is centered at the heart of any design, initially it’s informed by observing and imitating those before us, which is by no means a bad thing. Where we misstep is trying to imitate a technique or idea without understanding the detailed process or thinking behind it. In doing so, we can catch a glimpse of all the possibilities that exist between the birth of an idea and a final product, giving you the chance to experiment with methods and create more than an imitation.

  • Playfulness keeps projects from feeling stale and boring. It’s what kicks that familiarity factor up a notch. Familiarity is often synonymous with routine, which doesn’t exactly inspire innovation. Acknowledging the humanity of a user in your design through details is a great way to do this. It’s the feeling of finding pockets in a dress or holding a glass shaped for the hand. Details find their place in appealing to the nuances of the user, practical or not which gives us that warm comfy feeling.

  • When considered, mood acts as a balancer. It is the overall essence of the project; how the function interacts with intimacy and how elements of playfulness are incorporated. If one aspect stands out too much, the mood is disrupted. Zooming out and sitting with the project, evaluating its mood, is imperative to the cohesiveness and success of the project.

  • Curation is the editing process and I use it like a volume knob. It is understanding how all the components of a project interact and work with each other. Yes, it’s filling holes and making space, but more than that it’s understanding the space and impact that a single material or object brings to your project. Then, you can start to discern what needs more space and spotlight versus the supporting characters of a space.

 
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